Franchir l’obstacle du bilan
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The light-hearted approach of this world-famous program helps take the fear out of financial documents and complex concepts, and although accounts might never become a manager’s favourite topic – it at least makes them understandable.
By contrasting the apparent worldliness of a well-educated company director and the business acumen of the streetwise owner of a small factory, we’re shown how the whole process of business finance works.
Because the success or failure of her manufacturing company rests completely on her shoulders, the streetwise factory owner knows the importance of understanding how money goes through the business and how to track and measure it – and she’s happy to explain it in everyday language.
Having been previously too embarrassed to admit his lack of knowledge, her grateful pupil learns the difference between key documents and the significance of the balance sheet, profit and loss accounts and cash-flow forecasts.
This well-presented and structured program ensures that all managers understand how key financial statements are calculated and what they mean, using graphics and everyday language to emphasize key points.